Login

MT145::ORGANISATIONS :: Courses


MT145 :: ORGANISATIONS IN A BUSINESS CONTEXT



Description


A study of the fundamental concepts of management and marketing within business organisations. Emphasis is placed on the evolution of marketing and management thought. Topics include the management and marketing environment behaviour strategies decisions analysing opportunities and the construction and management of the organisational mix. Ethical and social responsibilities of managers are critically examined.

Details


Credit Points: 6
Semester Offered: 1

Fees


Local: $ 1,335
International: $ 1,735
Commonwealth Funded Pre-2005 Students: $ 849
Commonwealth Funded 2008 Students: $ 1,062