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NAB Charitable Giving Index - How Generous are Australians?

November 12, 2013
|
Warrick Long

The latest NAB Charitable Giving Index has been released giving a picture of charitable giving in Australia.

The full report can be found here:

http://business.nab.com.au/nab-charitable-giving-index-indepth-report-august-2013-4984/

 

Interesting points include:

  • A general upturn in Charitable giving across Australia;
  • The average level of annual donations is around $312 per donor;
  • Not surprisingly, older donors are the most generous both in dollar terms and as a percentage of income.

 

So what are the implications for Charities and groups like the Seventh-day Adventist Church in Australia? 

  • Is giving to your entity growing at similar rates? Better? Worse?  - Why?
  • What areas of giving are most attractive to each respective age group of your members?
  • Are you communicating to your donors in ways they relate to and can easily see what happens to their contributions?

 

As you consider this report in relation to your entity, remember that the Avondale Business School can help you achieve the next level of success.

For assistance or additional information contact Warrick Long at the Avondale Business School.

E: [email protected]

P: 02 4980 2168

About the author: Dr Warrick Long is an experienced chief financial officer, company secretary and company director, having worked for more than 35 years in the not-for-profit sector. From 2013 to 2024, he was part of the Avondale Business School (ABS) lecturing as a leadership and governance specialist and coordinating the Master of Business Administration and a leadership and governance specialist. Since late 2024 Dr Long has been serving as the Chief Financial and Operations Officer for Avondale University and undertaking some casual lecturing in the ABS. LinkedIn

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